Client Features

Arbolus Canopy

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Arbolus Support

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What is ArbolusCanopy?

ArbolusCanopy is a video insights tool that allows you to get key qualitative data from multiple experts, without having to schedule calls. 

 

Synchronising busy calendars between your team and a high number of experts can take days. And often, once you know what you need, you sit through endless repetitive calls to ask the same questions again and again. 

 

We think there’s a better way to use your time, without sacrificing the quality of insights you get. ArbolusCanopy is a fast, streamlined and cost-effective way to get the actionable insights you’re looking for and get the time back to focus on things that matter most.

How does it work? 

  1. You submit your set of qualitative open-ended questions on the Arbolus platform.

  2. Our global client team sources experts and invites them to participate.

  3. Experts record concise, up to 5-minute video answers and submit them to our platform.

  4. You get notified when answers are published.

  5. You watch, listen to, and read transcripts whenever you can.

When should I use ArbolusCanopy? 

ArbolusCanopy can help you gather qualitative feedback from users without spending time on scheduling and conducting calls. 


It works best when you have a specific set of qualitative open-ended questions you need to ask multiple people. These are the following use cases: 

  • To get key learnings from your customers, instead of dedicating countless hours to customer calls and repeating the same conversations with multiple people.

  • To get an overview of the company/industry you’re looking into or formulate hypotheses for your projects, ask selected experts a round of high-level questions, without spending hours on calls. 

  • To improve the accuracy of your findings at the end of your project, ask experts follow-up questions that arose during your research and validate your findings. 

  • To tackle ad-hoc requests and ensure you can cover any pivots in the project or in the market.

  • To prepare for pitches or client meetings with cost-effective expert knowledge on their industry/company. 

  • To get first insights on the opportunities and risks of potential investment early and kick off deal processes faster. 

  • To help with best-quality expert selection, review expert answers and make sure they’re a good fit to engage further.

ArbolusCanopy is not a traditional survey - it is not suitable for high volumes of multiple-choice or quantitative questions. It’s geared completely towards qualitative expert video insights.  

Why should I use ArbolusCanopy? 

It saves you time

Quickly gather quality actionable insights from multiple people without spending hours on expert calls. Scheduling and conducting calls can take up to 120 hours. With ArbolusCanopy you can receive your first insights within 6 hours.  

It makes you more efficient

Instead of getting stuck on never-endless call scheduling, fire off your questions and get concise searchable and shareable video insights, along with instant transcripts you can action and share with your team easily. 

Run a Canopy on one angle, while you’re conducting expert calls on the other. 

It helps you get more value

With ArbolusCanopy you can get quality insights from experts early, tailor each further engagement and ensure all calls are more productive and bring the most value. 

How can I launch ArbolusCanopy?

ArbolusCanopy has to be linked to an active project. If you don’t have a live project, submit a project brief first so our global client service team can kick off the expert search as soon as possible (or get in touch with us to set up your project for you). 

  1. Log in to your Arbolus account

  2. Click on “Projects” in the left-hand navigation and select the project you would like to launch a Canopy for. 

  3. Scroll down to ArbolusCanopy panel and click on “Create a Canopy”

  4. Add a name and briefly describe your goals and any relevant details

  5. Select the Canopy type. You can add your questions from scratch, use a template or generate questions through the AI feature

  6. In “Attachements”, add any documents you think could be helpful to anyone responding to your questions.

  7. Select the "Questions" tab and Click “Add" to add a new question

  8. Select the question type and select the answer preferences based on type sleected

  9. Click “Launch your Canopy” and get on with your day. We’ll let you know once the first answers are submitted. 🚀


What kind of questions should I ask? 

You should only ask qualitative, open-ended questions that allow experts to elaborate on the topic and give clear explanations. 

ArbolusCanopy is not suitable for high volumes of multiple-choice or quantitative questions. It’s geared completely towards qualitative expert insights.  

 

There is no limit to the number of questions, however, it works best if you submit up to 10.
When you’re adding your questions, you will see two fields:

  1. Question - add your main question here.

  2. Details - add a sub-question to guide experts and help them provide more detailed answers.

What happens after I launch ArbolusCanopy?

Our global client service team sources experts and invites them to contribute to your Canopy. 

Once the answers are submitted, you will receive a notification, so you can review video answers and share transcripts with your team. 

You can watch videos at any time, on your phone, laptop, or tablet.

How soon will I get responses to my questions?

We start sourcing experts for your Canopy as soon as we receive the brief.
Once we've screened the expert, assuming they're a good fit for the project, we'll share a link for them to record their answers. 

This streamlined service means you get insights quicker than on a traditional call.

On average, we deliver the first expert insights within 24hrs.

Are answers transcribed? 

Yes, all ArbolusCanopy videos are transcribed using AI natural language processing in seconds and reviewed by a human team to ensure the highest quality. 

Can I still call experts?

Yes, ArbolusCanopy does not replace calls. We still believe that in-depth knowledge requires face-to-face conversations that allow asking all the whys. 

ArbolusCanopy is a companion product, that’s designed to improve your efficiency and help you save time.  

In fact, ArbolusCanopy makes it easier to engage with each respondent further, as you can access their full profiles and request a follow-up call in seconds. By reviewing their short video answers to your questions, you can get a preview of their expertise, and only progress with calls that will bring the most value.

How much does it cost?

We charge per respondent and a licensing fee. 

 

To get more details about ArbolusCanopy costs please get in touch with your account manager or reach us at support@arbolus.com 

How do I control spending/ set a budget?

You are charged for each expert response you get. So all you need to do is let us know the number of responses you want to receive. 

How is the expert quality ensured? 

The same drive for the quality we apply to connecting clients and businesses for calls, we apply for ArbolusCanopy too.


When sourcing experts for a Canopy project, we already know the exact questions that the experts will be required to answer, rather than just depending on screening questions. This means our client service team can find experts for Canopy quicker and be sure that they’re a perfect fit.

This article is intended for clients, make sure you are in the right place.

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Earn and influence with your expertise

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